Blog - browluxe
5 Tips On Spring Cleaning Your Life

5 Tips On Spring Cleaning Your Life

February 24, 2020

Congrats! You’ve made it through the first two (and usually the hardest two) months of the year. If the weather near you has been anything like it’s been here at browluxe Inc. headquarters, it’s been a cold and wet couple of months. 

Spring is almost here and we couldn’t be more excited for the fresh and fun energy it tends to bring along with it!

If you’ve been spending a lot of time in hibernation mode this winter, chances are you could use some spring cleaning in more ways than one. The cold and dark months have a way of setting us back and you may tend to allow things to pile up because really, who wants to train for their marathon or go out to get food at night when it’s -30 degrees Celsius?!

Continue Reading

What the heck happened in 2019

What the heck happened in 2019

January 27, 2020

Here we are, nearing the end of the first month of not only a new year, but a new decade.

It’s safe to say that we are all very excited to see what 2020 (and beyond) holds for our brand and product line; but we will always look back to the lessons and accomplishments that 2019 brought to our brand.

We thought we would take a minute to fill you in on what we learned in hopes that maybe you’ll share some of your experiences/lessons/learnings/realizations with the #wearebrowluxe community to take us into this new chapter.

Continue Reading

5 Beauty Routine Changes to Bring into the New Year

5 Beauty Routine Changes to Bring into the New Year

December 10, 2019

2019 is coming to a close, and wow has it been a good one! We’ve learned lots, worked hard and grown as a brand - all for you. Whatever this year has brought, we hope you welcome the lessons and focus on the future.

Continue Reading


The Ultimate Indie Beauty Holiday Gift Guide

The Ultimate Indie Beauty Holiday Gift Guide

November 15, 2019

The holidays are right around the corner and with that comes a lot of joy, and sometimes a little stress. Gift-giving can be just as much fun for the giver as for the receiver, and when you really care about someone, you want to go the extra mile to ensure you’re giving them something special.

Continue Reading

Brow-Tastic Halloween Looks

Brow-Tastic Halloween Looks

October 22, 2019

We’ve created some simple yet spooky makeup looks with the help of some everyday palettes and our Precision Brow Pencils to help you make a statement wherever you find yourself this spooky season! Need a visual? Click the photos to check out video tutorials!

Continue Reading

Our Indie Beauty Expo Recap and the 411 on our favourite brands!

Our Indie Beauty Expo Recap and the 411 on our favourite brands!

September 04, 2019

Team browluxe® was delighted to take part in the 2019 Indie Beauty Expo in NYC. Indie brands is the fastest growing category of all beauty brands, and browluxe® is proud to be one of them. Indie beauty has quickly become a ‘must have’ in almost every retailer collection and are now directly influencing key trends in their markets. The Indie Beauty Expo (IBE) was founded to support the growth and success of these brands in the beauty industry, and the entrepreneurs behind them.

Continue Reading


Our Recycling Initiative

Our Recycling Initiative

July 26, 2019

Beauty products can have negative effects on the environment; filling landfills with trash and polluting our water sources and oceans. Thankfully companies large and small are beginning to step up their sustainability game; prioritizing the responsible sourcing of ingredients, implementing earth-friendly manufacturing processes and experimenting with inventive recycling programs.

We all have a role to play and even the smallest gestures make an impact. At browluxe® we have decided to put eco-friendly practices into play as much as possibly in hopes of making a difference. We’re hoping that you’re onboard to help us extend this to the consumer level as well!

Continue Reading

We're Leaping Bunny Certified!

We're Leaping Bunny Certified!

June 26, 2019

At browluxe® we believe in good ingredients, sustainable shipping and an incredible product. Another thing we believe in is being good to animals and to our planet, most of us over here at HQ have animals of our own and aim to preserve this beautiful earth. We believe in being cruelty-free, vegan-friendly and paraben-free. That means using sustainably sourced ingredients whenever possible and never testing on animals or formulating with animal-derived products or by-products. It also means being transparent with our Browluxe® community. As we continue to grow, we’re taking steps to be more environmentally-conscious every day. Especially as more clean-focused ingredients and technologies are developed; we are researching like crazy to only bring you the best! Our latest planet-loving choice? We’re excited to share that we are officially Leaping Bunny certified! Leaping Bunny is the gold standard for cruelty-free certifications.

Continue Reading